Diana Schmidtke has quickly become known as a force behind the men’s grooming revolution. Her portfolio has been shaped by her work with some of the most prestigious clients among the entertainment and beauty industries, spanning red carpet, editorial, film, and brand relations. Because of this, her artistry and knowledge of craft have been discovered and in demand by a global audience that seeks to embrace, understand, and converse over the handsome aesthetic.

Born in a small, rural farming town in Illinois, Diana fell in love with the beauty industry in her late teens and has fiercely pursued both hair and make-up expertise ever since so as to provide a complete and licensed approach to all projects. This professionalism has garnered her much praise within the men’s grooming industry, but it is her kind and easy demeanor that has paved her way to being celebrated as the “go-to” for men’s beauty. Her passion for a panoramic appreciation of her field drives her to create with her contemporary visionaries, work closely with today’s sterling, leading men, communicate tips, tricks, and other everyday techniques to worldwide audiences, and inspire, engage, and encourage the next generation of beauty industry leaders.

Diana’s innate ability to discuss beauty in a way that men, town or country, can understand, is what has sky-rocketed her reputation and career as one of the most sought after in men’s grooming.

Diana’s work is revered by publications such as Vman, Vanity Fair, Vogue, French Vogue, Esquire, Interview, GQ. Her photographic collaborations span the sets of Ellen Von Unwerth, Mark Seliger, Norman Jean Roy, Steven Klein and Annie Leibowitz. Her devoted clientele include George Clooney, Benecio Del Toro, Christian Bale, Ryan Gosling, Collin Farrell, Rob Pattinson, Chris Hemsworth, Liam Hemsworth, Seth Macfarlane, Johnny Knoxville, Jon Hamm and Matt Damon to name a few.


Adam Brody
Adrian Grenier
Alex O'Laughlin
Alexander Skarsgard
Anthony Mackie
Anton Yelchin
Ashton Kutcher
Benicio Del Toro
Bradley Cooper
Chris Hemsworth
Chris O'Donnell
Chris Pine
Christian Bale
Colin Farrell
Colin Firth
Denis Leary
Diego Luna
Dominic Monaghan
Don Cheadle
Dwayne Johnson
Ed Westwick
Edward Norton
Emile Hirsch
Eric Dane
Garret Hedlund
George Clooney
Giovanni Ribisi
Greg Kinnear
Harrison Ford
Hayden Christensen
Jack Black
Jake Gyllenhaal
James Franco
Jason Statham
Javier Bardem
Jeremy Renner
John Travolta
Johnny Knoxville
Jon Hamm
Jonathan Rhys-Meyers
Joseph Fiennes
Joseph Gordon Levitt
Josh Duhamel
Josh Hartnett
Jude Law
Justin Long
Kenneth Branagh
Kiefer Sutherland
Liam Hemsworth
Matt Damon
Matthew Morrison
Mel Gibson
Michael C. Hall
Michael Chiklis
Michael Douglas
Michael Imperioli
Michael J. Fox
Orlando Bloom
Orlando bloom
Paul Bettany
Paul Rudd
Paul Walker
Peter Krause
Rob Pattinson
Ryan Gosling
Ryan Reynolds
Seth MacFarlane
Seth Rogen
Shia LaBeouf
Simon Baker
Stephen Dorff
Steve Carell
Taylor Lautner
Timothy Hutton
Tobey Maguire
Topher Grace
Val Kilmer
Viggo Mortensen
Vin Diesel
Will Ferrell
Zac Efron
Zach Braff
Zach Galifianakis


Alexei Hay
Annie Leibovitz
Art Streiber
Ben Watts
Cliff Watts
Dewey Nicks
Ellen von Unwerth
Gavin Bond
James White
Kurt Iswarienko
Mark Abrahams
Mark Seliger
Matt Jones
Matthew Rolston
Matthias McGrath
Nigel Parry
Norman Jean Roy
Pamela Hansen
Paul Jasmin
Peggy Sirota
Steve Klein
Terry Richardson
Yu Tsai


Esquire UK
Glamour UK
In Style
Marie Claire
Rolling Stone
T Magazine
Teen Vogue
Vanity Fair
Vogue (French)


Anchor Blue
Bergdorf Goodman
Calvin Klein
Men's Warehouse
Miller Lite
Mini Cooper
Moet & Chandon
Neiman Marcus
Pacific Sunwear
Paul Mitchell


Audioslave Cochise / Mark Romanek
Audioslave Show Me How To Live / The AZ Club
John Mayer Your Body is a Wonderland / Eddie DiMarco
Korn Make Me Bad / Martin Weisz
Nick Lachey Resolution / Ray Kay
Nick Lachey What's Left of Me / Ray Kay


Axe Body Spray w/ Nick Lachey / Danny Kleinman
Bud Light w/ Will Ferrell / Bryan Buckley
Hugo Boss w/ Jonathan Rhys
Meyers / Chris Applebaum
Nautica Jeans / The Malloy's
Old Spice w/ Will Ferrell / Tim Godsall
Nikon / Jonas Ackerland